Mecca Brand Questionnaire for Multifamily | Mecca Property Management

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Construction

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Brand Questionnaire

Our unique branding and logo questionnaire helps guide us through the discovery phase. This questionnaire is a big part of Mecca's brand strategy process, and helps us develop a cohesive brand and logo design for your unique community.

Brand Questionnaire

Company Contact

Email:

Phone:

What is unique about your property? IE does it have unique amenities, layouts, interior features, etc?

What is unique or benifical about your properties location? Is it close to freeway, grocery stores, gyms, restaurants, growing area, quiet neighborhood, etc?

Are there any communities around your property that you would consider competitors?

Are there any communities or businesses whose branding and marketing you really like and admire?

What pain points do renters in your area face?

Why would renters choose your community over other local communities for rent?

Who do you imagine your ideal renter to be? Age, gender, family status, educational or career status, hobbies, interests, etc

What are general weaknesses common among your competitors?

Does your area have a lot of renters that have moved from out of state, or are they mostly locals who have been in the area for a long time?

Describe your development/community to a friend:

5 words that represent your community:

Brand Attributes - Masculine/feminine

Brand Attributes - Colorful/Muted

Brand Attributes - Conservative/Extravagant

Brand Attributes - Fun/Serious

Brand Attributes - Professional/Casual

Brand Attributes - Modern/Classic

Brand Attributes - Sporty/Elegant

Brand Attributes - Simple/Intricate

Where would your brand hangout?

What actor/actress would be perfect to play your brand and why?

What animal would represent your brand?

What kind of car would your brand drive?

How would you describe its style?

Why did your company choose this location for development?

What is the story behind the name of your development?

Is there a story behind this development's history, or the history of the location/area chosen for this development?

Anything else you would like us to know about your property, company, or location?

Commercial

Multifamily

Marketing

Construction

Brand Questionnaire

Brand Questionnaire

people-centric property management